After 31 years of dedicated service to AF and our membership, Director of Marketing, Compliance, and Legal Geoff Engert is planning to retire at the end of this year.

Geoff began his career in 1989 as a Field Office Manager in Los Angeles, California. During Geoff’s career, his leadership has been instrumental to the transformational progress AF has made to become a great company. Some of these initiatives that have collectively created significant efficiencies and excellent outcomes for our members include: the move of the home office to Tampa; the deployment of E-Subro Hub as the first-of-its-kind, and still no-cost, electronic subrogation platform; the elimination of 11 million paper documents annually; expansion of our members’ system data integration; the development and deployment of Auto TRS, and the expansion and adoption of SES. Along the way, Geoff brought his thoughtful strategic planning skills, his marketing prowess, his focus on managing legal risk and protecting the proprietary value of AF’s products, as well as building and strengthening our procurement, compliance, and security programs… all on behalf of our members.

Geoff’s leadership and contributions have played a key part in building AF’s reputation as a member-driven and trusted intermediary serving the insurance claim industry’s needs as a not-for-profit, with AF’s interests completely aligned and in service to the needs of our members.

Geoff’s last day will be December 31, 2020, and all of us here at AF wish him well in his much-deserved retirement.